HE top holdings of the largest mutual
funds in the United States include some of the world's biggest
companies. Mutual funds that call themselves socially responsible
hold many of the same stocks.
That appalls Paul G. Hawken, the writer, entrepreneur and
environmental advocate who was a co-founder of the Smith &
Hawken gardening tool business, and who recently conducted a study
of socially responsible funds. "The 30 top holdings of North
American socially responsible funds are almost identical to the Dow
Jones" industrial average, which tracks 30 blue-chip stocks, he
said. "Why do I need the socially responsible funds to buy the Dow
Jones?"
Funds in the socially responsible category typically screen out
companies they consider bad apples. They often exclude entire
industries like tobacco, alcohol or gambling. Mr. Hawken found in
his study of 600 socially responsible funds around the globe that
all but seven of the Fortune 400 companies were held by at least
some of these funds.
"I want to know the thinking behind these investment decisions,"
said Mr. Hawken, 59. "I think investors deserve to know that."
It's not enough for a socially responsible fund to state its
investment criteria, he said; it should go a step further and
discuss how each holding meets those criteria. He published his
findings in a report posted on the Web site of the Natural Capital
Institute (http://www.naturalcapital.org/), a small research
organization in Sausalito, Calif., of which he is the unpaid
executive director. Many people associated with socially responsible
funds, including some whose holdings were criticized by Mr. Hawken,
complain that he has lumped together every stripe of fund in the
category. "He's painting the funds with a rather broad brush," said
Joe Keefe, senior adviser for strategic social policy at Calvert
Funds, which runs a stable of socially responsible funds.
In his analysis, Mr. Hawken criticizes various holdings of
socially responsible funds, but some of those stocks may be in only
a few such funds, Mr. Keefe said. "I suspect those companies would
fail the screens" of most socially responsible portfolios, he said.
Calvert owns several stocks that Mr. Hawken finds problematic,
including Microsoft,
which he criticizes because of the way it has dominated software
markets.
The category of socially responsible investing is a rather large
umbrella. It covers fund companies like Domini, Calvert, Citizens
and Pax, which use similar criteria to exclude companies that sell
tobacco, alcohol and so forth. Many religious-based funds also fall
into the category, and they typically use screens to exclude
companies that their followers may find offensive. Catholic funds,
for example, tend to exclude companies that sell or make
contraceptives, while Muslim funds exclude financial services
companies because they lend with interest, which is deemed usurious.
In addition, there are single-issue funds, like those of the Sierra
Club and Portfolio 21, which look almost exclusively at how
companies measure up on environmental issues, and the Women's Equity
fund, which screens for gender equality.
In addition, some funds use a best-in-class approach. Rather than
weed out entire industries, they invest in some of the best
companies within a sector, even industries like oil, which some
environmentalists find objectionable. BP
Amoco, the petroleum company, often makes the cut on this basis
because of its work in renewable energy.
Those different mandates can lead to widely different portfolios.
While the more general funds wind up with similar stocks, the
religious funds often invest in companies that others find
troubling. For example, the Ave Maria fund, which is based on
Catholic principles, owns General Dynamics, the military contractor.
Mr. Hawken's database, available at http://www.responsibleinvesting.org/, shows that none
of the broader socially screened funds own the stock.
"We would like to have neat little boxes that all the funds could
fit into," said Anita Green, vice president for social research at
Pax World Funds, one of Mr. Hawken's targets. "So far we haven't
found a method that will do it."
The Domini Equity fund, which tracks the Domini Social index of
400 companies, includes stocks of the Gap and McDonald's,
to which Mr. Hawken objects. In designing the index, the fund's
founder and chief executive, Amy Domini, included what she thought
were the better half of companies in the Standard & Poor's
500-stock index, plus 150 smaller names.
"I personally may prefer slow food to fast food. I personally
prefer the ambiance of organic over nonorganic," Ms. Domini said.
"But I don't have a mandate from the public to avoid fast food." Ms.
Domini said that McDonald's had responded to calls to switch to
napkins made of recycled paper, use soy-based ink and avoid
antibiotics in beef.
"When I look at McDonald's versus the fast-food industry, I see
them on a path toward human dignity and environmental
sustainability," Ms. Domini said. "I can live with myself for
investing in McDonald's."